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Poly PPT Ser (6049 HK) Set for Sustainable Growth and Dividend Upside Amid Property Market Easing

Date: 3 October 2024
Broker: MIB Securities (Hong Kong) Ltd


Overview of Poly PPT Ser (6049 HK)

Poly Property Services (Poly PPT Ser) is highlighted as one of the top property management companies poised for sustainable growth and potential dividend upside. The company’s outlook is bolstered by its focus on organic growth within the property management sector, which remains resilient even as broader property market challenges persist.


Government Easing Measures in Tier-1 Cities

As of 30 September 2024, Tier-1 cities such as Shanghai, Guangzhou, Shenzhen, and Beijing introduced easing measures aimed at stabilizing the property market. These measures included:

  1. Loosening of Home Purchase Restrictions: Full removal in Guangzhou, with partial easing in other cities such as Shanghai, Shenzhen, and Beijing.
  2. Reduction in Down Payment Ratios: Lower down payment requirements for both first and second homes, though second-home purchases still required higher down payments than the national level.
  3. Value-Added Tax (VAT) Relief: VAT was reduced for secondary homes, with homes held for over two years in Shanghai and Shenzhen being exempt from the 5% VAT.
  4. Removal of Home-Selling Restrictions: Shenzhen completely lifted restrictions on selling homes, making it easier for homeowners to transact in the market.

Impact on Poly PPT Ser (6049 HK)

Poly PPT Ser stands to benefit indirectly from the improved sentiment in the broader property market as a result of these government measures. Although primarily focused on property management, the company is positioned to capitalize on the improved demand for housing and increased property transactions in Tier-1 cities. As the property market stabilizes and grows, Poly PPT Ser’s organic growth is likely to be supported by increased property management opportunities.


Sustainable Organic Growth

One of the key strengths of Poly PPT Ser is its sustainable organic growth model. The easing measures introduced by the government may further enhance the demand for quality property management services, particularly in Tier-1 cities where housing demand is expected to rise. This growth strategy, coupled with potential increases in property transactions, will likely provide Poly PPT Ser with steady revenue growth and opportunities to expand its management portfolio.


Dividend Upside Potential

Poly PPT Ser also offers potential for dividend upside, making it an attractive option for investors seeking both growth and income. The company’s solid financial position and ability to generate consistent cash flows from its property management operations enable it to maintain and potentially increase its dividend payouts in the future.


Conclusion

Poly PPT Ser is well-positioned to benefit from the government’s property market easing measures. Its focus on sustainable organic growth and the potential for dividend upside make it an appealing investment within the property management sector. As the housing market recovers, particularly in Tier-1 cities, Poly PPT Ser is expected to see continued growth and strong financial performance.

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