Revolutionizing Agriculture with Biotechnology and Circular Economy
Zixin Group, a biotechnology-driven integrated industrial value chain operator, is redefining the sweet potato industry in China. Headquartered in Liangcheng County, Fujian Province, the company operates two advanced manufacturing facilities and is listed on the Catalist board of the Singapore Exchange. By leveraging cutting-edge biotechnology, Zixin is transforming traditional agriculture into a high-value, sustainable enterprise.
Business Model: From Farm to Finished Product
Zixin’s unique business model covers the entire sweet potato supply chain, encompassing seedling breeding, planting, product development, production, and sales. The company collaborates with agricultural academies to innovate new sweet potato varieties, leasing over 1,300 acres of farmland that yields approximately 20,000 tonnes of fresh sweet potatoes annually.
Key Business Segments Driving Growth
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Cultivation and Supply
Zixin focuses on innovating sweet potato varieties and cultivating high-quality seedlings. With strategic partnerships and advanced agricultural practices, the company ensures consistent and robust yields.
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Product Innovation and Food Production
Zixin utilizes proprietary R&D facilities and testing equipment to produce a diverse range of sweet potato-based food products. The emphasis on food safety and quality is a cornerstone of their brand.
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Sales Channel Development and Branding
The company employs a multi-channel marketing strategy, integrating online platforms, conventional retail, and collaborations with established snack brands to maximize market reach.
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Recovery and Recycling
Leading the charge in sustainability, Zixin employs proprietary probiotic fermentation technology to convert sweet potato waste into nutritious animal feed. This not only promotes a circular economy but also reduces environmental pollution significantly.
Expansion Plans: Scaling New Heights in the Next Five Years
Zixin has aggressively diversified its product offerings, expanding into snack foods, functional foods, and animal feedstock. The company is also exploring applications of sweet potatoes in bio-extracts, enhancing their value in the agricultural industry.
The firm is replicating its successful industrial value chain model from Liancheng County, Fujian, to Lingao County, Hainan, in collaboration with CITIC Construction. This strategic move marks the first replication of its model outside Fujian, demonstrating Zixin’s growth ambitions.
Boosting Production Capacity and Product Lineup
Operating at an impressive 85% utilization rate for snack production, Zixin is scaling up its manufacturing capacity. A new high-tech facility is set to increase production by 2.6 times, from 13,700 tonnes to over 35,000 tonnes annually. This expansion includes three automated lines focusing on high-margin products such as purple sweet potato powder.
International Expansion: Beyond China’s Borders
Zixin is eyeing international markets, particularly in Southeast Asia and Africa. The company aims to replicate its successful sweet potato industrial value chain model, leveraging its technological prowess and market insights.
Competitive Edge and Industry Leadership
As a leading agricultural industrialization enterprise in Fujian, Zixin’s competitive edge lies in its consistent product quality, robust supply chain, and integrated industrial value chain. By enhancing production efficiency and utilizing e-commerce platforms, Zixin optimizes its market reach and operational effectiveness.
Rural Revitalization: Driving Community Growth and Economic Impact
Partnering with CITIC Construction, Zixin is promoting rural revitalization in Lingao County, Hainan. The initiative is set to enhance local farmers’ income, boost productivity, and create job opportunities, benefiting over 6,675 hectares of ecologically arable land.
Sustainability and Climate Resilience: A Responsible Approach
Zixin’s proprietary probiotic fermentation technology reduces reliance on soy meal in animal feed, offering a cost-effective, nutrient-rich alternative. This technology breaks down agricultural waste into soluble peptides, resolving common side effects associated with traditional by-products.
To combat climate change, Zixin collaborates with local meteorological centers for real-time monitoring, adjusts planting structures to suit diverse climates, and employs efficient irrigation systems. These measures enhance agricultural resilience and sustainability.
Commitment to Sustainable Farming Practices
Utilizing crop rotation, green manure planting, and precision fertilization, Zixin ensures sustainable farming practices, leading to better soil health and improved harvest quality. The company also offers regular training to farmers, enhancing productivity and consistency in sweet potato yields.
Investor Value Proposition: A Vision for the Future
Zixin’s integrated sweet potato value chain ensures cost synergies, product quality, and supply stability, maximizing operational efficiency and shareholder returns. The company’s focus on technological innovation, market-driven growth, and sustainable development presents a compelling investment opportunity.
Conclusion: Leading the Sweet Potato Revolution
With its advanced R&D capabilities and strategic growth initiatives, Zixin Group is poised to revolutionize the sweet potato industry. By integrating biotechnology, sustainability, and a circular economy, Zixin is setting new standards in agricultural industrialization.
As the company continues to expand its footprint in China and beyond, investors and stakeholders can look forward to a future of sustainable growth, innovation, and community impact.
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